Social Media and AI: What Actually Matters

AI is changing how social media content gets made, moderated and measured, and the conversation about it tends to swing between hype and alarm.

Use AI in your social media practice with intention, not anxiety

Use AI in your social media practice with intention, not anxiety

AI is changing how social media content gets made, moderated and measured, and the conversation about it tends to swing between hype and alarm. This session sits somewhere more useful: practical, honest and grounded in real experience of adopting and testing AI tools in an active social media practice. Facilitated by a social media practitioner who adopted AI early and has learned what works, what doesn't and what to watch out for, this 90-minute training gives you a clear-eyed look at where AI genuinely helps, how to use it within ethical bounds, creating governance safeguards and understanding audience expectations. It's for practitioners who want to use AI with intention rather than anxiety.

AI is changing how social media content gets made, moderated and measured, and the conversation about it tends to swing between hype and alarm. This session sits somewhere more useful: practical, honest and grounded in real experience of adopting and testing AI tools in an active social media practice. Facilitated by a social media practitioner who adopted AI early and has learned what works, what doesn't and what to watch out for, this 90-minute training gives you a clear-eyed look at where AI genuinely helps, how to use it within ethical bounds, creating governance safeguards and understanding audience expectations. It's for practitioners who want to use AI with intention rather than anxiety.

The International Association of Business Communicators (IABC) enables a global network of communicators working in diverse industries and disciplines to identify, share, and apply the world’s best communication practices. IABC is recognized as the professional association of choice for communicators who aspire to excel in their chosen fields.

We are part of the International Association of Business Communicators whose global headquarters is located at 330 North Wabash Avenue, Suite 2000 Chicago, Illinois 60611. (www.iabc.com)

The International Association of Business Communicators (IABC) enables a global network of communicators working in diverse industries and disciplines to identify, share, and apply the world’s best communication practices. IABC is recognized as the professional association of choice for communicators who aspire to excel in their chosen fields.

We are part of the International Association of Business Communicators whose global headquarters is located at 330 North Wabash Avenue, Suite 2000 Chicago, Illinois 60611. (www.iabc.com)

The International Association of Business Communicators (IABC) enables a global network of communicators working in diverse industries and disciplines to identify, share, and apply the world’s best communication practices. IABC is recognized as the professional association of choice for communicators who aspire to excel in their chosen fields.

We are part of the International Association of Business Communicators whose global headquarters is located at 330 North Wabash Avenue, Suite 2000 Chicago, Illinois 60611. (www.iabc.com)